Modern parenting is tough, eh?
Here at Jack and Lu's we are driven by a desire to make the life of every juggling parent, grandparent and carer simpler and easier.
We hope to help alleviate the mental and financial burden on so many already stretched parents to keep spending on children’s toys and help them remember that the best play is simple.
Our products are designed to reduce the clutter of childhood and focus on creating the memories of a lifetime.
Less is more
Researchers have shown time and time again that less toys IS actually more. In fact, it has been shown that when children are faced with fewer toys, this led to a higher quality of play including higher engagement levels, better focus and more creative play.
Play is the highest form of research...
- Albert Einstein